As the course is due to start in September, he had some clear objectives he wanted to achieve from the session which revolved around building awareness and increasing sign ups via Facebook. During the session we looked primarily at Facebook, we went through the advantages of Facebook events and explored new groups that he should be focussing his time marketing too based on size and engagement. I also offered content ideas for the website, topics based on buzz words that would help to encourage link backs and raise interests around the course. As well as giving advice on best practice and the importance of analytics when planning your content, we also looked at existing posts and mocked up examples that might work better in attracting the potential customers.
Following the session I sent over a summary and an action plan as well as some extra suggestions all aimed to leave him with some food for thought and a clear marketing strategy for future marketing activities.
You can read his testimonial here.
About 1:1 Coaching
Each session and content is tailored around the individuals needs giving a really bespoke service. I cover a number of Digital Marketing services including Social Media, Blog Inspiration, Content Planning, SEO and Marketing Strategy. All content is received by the business so they can refer back to it at anytime and they are sent a clear action plan to help them prioritise. The sessions have been created to be affordable with maximum value. Whether its a skype call you need or face to face interaction, why not get in touch. Contact me on firstname.lastname@example.org to find out more.